Our Team

Our Story: From Panic to EverChew

Every great story starts with a bit of panic. Ours began in 2019, with two separate but eerily similar emergencies in Chicago, IL, and Austin, TX. Anthony, had a scare when his pup Maya managed to outsmart a popular bully stick holder as she pulled out and swallow the last ~3 inches of a bully stick. Cue the $4,000+ vet bill and multiple sleepless nights.

 

Unbeknownst to Anthony, Kirby, our resident Ph.D. engineer and organic chemist, was experiencing his own version of this story. His pup, Eva, had a close call with a similar bully stick mishap. But Kirby wasn’t just going to let it slide. He got to work, using his expertise to create a prototype that was safer and more reliable.

 

When Anthony discovered Kirby's prototype, it was a match made in doggy heaven. Together, they decided to take matters into their own hands, and SafetyChew was born. Fast forward through countless late nights and thousands of hours of testing, we perfected our now patented nylon pin-lock system and launched SafetyChew in February 2020 with the safest, simplest bully stick holder on the planet.

 

After a successful soft launch in 2021, we attracted interest from venture capitalists, but quickly realized that the big pet companies were more focused on profit than quality. It was disheartening to hear, but it strengthened our resolve. Unwilling to compromise on our superior bully stick quality, or move production outside of the USA, we chose to continue bootstrapping SafetyChew ourselves.

 

The EverChew team taking a photo at Superzoo: Kirby (Left), Liz (Middle), Anthony (Right)

Meet Our Team: The Trio Behind the Treats

  • Kirby – Our materials guru and Ph.D. engineer, Kirby brings a scientific edge to everything we do. By day, he’s a research chemist; by night and weekend, he’s the backbone of EverChew’s operations. Having recently relocated from Austin, TX, to Washington State to be closer to his grandbabies, Kirby continues to pour his expertise into every EverChew product.
  • Anthony – After spending 9+ years as a procurement and supply chain transformation consultant with KPMG, Anthony decided it was time to make a change. He left his corporate gig behind to focus on EverChew full-time, channeling his passion for innovation and dog safety into growing our brand.
  • Liz – With over 8 years of experience as a marketing consultant, Liz helps bring EverChew to life on nights and weekends. Her strategic thinking and marketing savvy have been instrumental in shaping our brand’s voice and reaching fellow dog lovers around the world.

 

Our Evolution: From SafetyChew to EverChew

In 2023, we were honored to be selected for MassChallenge, an accelerator program for innovative small businesses. That same year, we launched the SafetyChew+ holder, featuring our undefeatable patented pin-lock system—the perfect solution for medium and large dogs that require larger, thicker chews. The experience pushed us to think bigger, and in 2024, we rebranded from SafetyChew to EverChew. (Fun fact: trademark lawyers are expensive, and we’d rather invest in making our pet enrichment and safety products even better!)

 

Our Promise: We Care About Your Dog Because Dogs Are Family

At EverChew, we’re more than just a business—we’re dog people. We believe dogs are family, and we’re dedicated to making enrichment products that keep them safe, healthy, and happy. To everyone who has supported our journey and our small business, thank you. We’re proud to be part of your dog’s life, one chew at a time.